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The Importance of Logos and Brand Identity

The Importance of Logos and Brand Identity

  What is Brand Identity? If you take a look at some of the most popular and recognizable companies in the world, chances are you can probably name some distinguishing visual characteristics of the company. For example, Coca Cola is known for its script logo and...

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The Anatomy of a Good Website

The Anatomy of a Good Website

A website is an important marketing tool that all businesses should use to give their company a presence on the web. When consumers are looking for a particular kind of product or service, they are very likely to do some research on the internet before selecting a...

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What Does Your Website Need?

What Does Your Website Need?

Figuring out important features to have on your website   A website can be a powerful tool for promoting your business, but knowing what your website needs is important. Whether you’re having a brand new website built, or looking to improve your current website, you...

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Predicted Web Design Trends for 2016 & 2017

Predicted Web Design Trends for 2016 & 2017

Recent website trends have led to responsive (mobile friendly) designs, with fluid backgrounds, home page sliders, and parallax feature strips. These features can make for a functional and appealing website, but an awful lot of recent websites look almost the same. In...

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7 Social Media Marketing Trends for 2016

7 Social Media Marketing Trends for 2016

In this Forbes/Entrepreneurs article, you'll find seven trends that will impact your social media marketing efforts in 2016. Key trends include even more concern about user privacy and more competition for organic visibility, as platforms like Facebook try to force...

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Market Your Small Business for Under $100

Market Your Small Business for Under $100

6 Ways to Market Your Small Business for Less Than $100 As a small business owner or entrepreneur, investing in marketing plans can be quite risky, and sometimes may not produce as successful results as hoped. Fortunately, there are marketing plans that exist that...

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Increase Your Productivity at Work

Increase Your Productivity at Work

6 Ways to Work More Efficiently   Do you ever feel like there’s just not enough time to get all your work done? Do you sometimes feel like the day slipped by and you should have accomplished much more? Luckily, there are many ways that you can increase your work...

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Ways that Graphic Design Can Help Your Business

Ways that Graphic Design Can Help Your Business

Ideas for Using Graphic Design for Marketing Graphic design is much more than fine art. It is a way to communicate ideas through visual and textual content. If a design is catchy, clear, and memorable, it can be very effective in communicating to an audience. For this...

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