Project Overview

MIDC, LLC is a culturally creative organization that consults, publishes, designs multicultural curriculum, hosts events and retreats, customizes interactive artistic productions, curates cultural exhibits, and works on other social justice work. Dr. Karen B. McLean Dade, along with her daughters and colleague/friend Dr. Dona Gudger, have put together many events over the years that center around social justice, women empowerment, and multicultural education.

Our mission for this project was to revamp MIDC’s existing website with a new brand identity system. With the help of digital content manager and designer Marian Cedeño, we updated the website with new fonts, a new color scheme, an updated logo, and custom patterns and graphics.