What We Do
Brand Design Package
What It Includes:
- Kick-off meeting
- Brand questionnaire
- Research and strategy
- Project brief
- Mood board
- Logo design and variations
- Brand board with visual brand elements
- 2 marketing collateral designs
- Brand style guide
- Digital design files with use instructions
- Brand coaching session
Marketing Collateral Design Selections:
- Business card
- Social media profile and cover image
- Website icons
- Sign design
*If you have something else in mind for marketing collateral, let us know and we can customize the package to your specific needs.
How It Works:
Phase 1: Discovery
Kick-Off Meeting, Questionnaire, Research, and Project Strategy
First thing’s first, we want to get to know you! We’ll start out by having a meeting or phone call so we can learn more about you and your business. After our initial meeting, we’ll send you a questionnaire that digs deeper and helps us figure out what drives your business and what we can do to make it stand out even more. Based on what we’ve learned about your business and the research we’ll conduct on your industry and target audience, we’ll put together a project brief that summarizes the ins and outs of the project and the strategies we’ll use.
Phase 2: Design
Design Exploration, Mood Board, Logo, Brand Board, and Marketing Collateral
We’ll kick off the design phase by setting up a Pinterest board that we can both contribute design inspiration to, whether it be logo inspiration, colors, patterns, or any images that convey the mood we’re going for. Based on our collaborative Pinterest board and design strategies, we’ll put together a mood board, a digital document with imagery that as a whole represents the overall look and feel for your brand.
After your approval of the mood board, we’ll work on designing a memorable logo that’s going to attract your potential customers like moths to a flame, along with logo variations that you can use in different contexts of marketing. The logo design phase will include 2 initial logo designs, allowing for you to select your favorite for us to refine and create variations of. We’ll then create a brand board that shows off all the visual characteristics of your brand, including your logo, color scheme, fonts, graphics, and brand inspiration. This phase will also include 2 unique designs so you can select your favorite brand board combination. Finally, we’ll design your 2 pieces of marketing collateral and make final edits to wrap up the design phase.
Phase 3: Launch
Brand Style Guide, File Delivery, and Coaching
Once all designs have been finalized, we’ll put together a brand style guide, which is a guide that contains all the parts that make up your visual identity, your brand purpose and positioning, and how to apply these elements to your marketing effectively. We’ll package up all your design files and deliver them to you with instructions on how to use them, and finalize the project with a 1-hour coaching session to go over all aspects of your new brand and how you’re going to wow your customers with it going into the future.
The Protein Bar
Monthly Business Boost Package
Setting a great website and brand in place are important steps in creating a successful business, but maintaining those things takes commitment. That’s why we’ve put together a monthly business boost package, to help you continue to improve and evolve your website and brand. This package includes 3 hours per month of our services mix-and-match style, so you can decide which services are the most beneficial at the time.
Your Choice of Services Include:
- Website maintenance (improvements, security and system updates)
- Search engine optimization
- Content writing
- Website speed improvements
- Design (print and digital)
- Social media improvements
- Website expansion (new pages and posts)
Free Website and Brand Evaluations
If you feel like your website or brand could use some sprucing up but you’re not sure what it needs, we’re here to help. After you send us your website address or brand assets (logo, brand style guide, marketing materials, etc.), we’ll go through with a fine-toothed comb and help you figure out what’s working and what could use a makeover.
If you’re ready to create an awesome brand that your customers will remember, send us a message or give us a call and let’s talk about how we can make that happen!
Need a Custom Solution?
We’ve Got You Covered
Web Design & Development
A great website is a powerful business tool that can really get your name out there, and bring in more customers. At Shuksan Web, our mission is to make your website alluring, user friendly, and one of a kind. We can either start from scratch, or completely redesign your website to make it more efficient.
Does your brand image need an overhaul? Whether you’re seeking a whole new look for your business, or just needing a logo or some print marketing materials, we can design graphics that are beautiful, unique, and make a great impression.
Search Engine Optimization
In order for potential customers to find your website, it needs to come up high in related web searches. We can help you optimize your website for better on-page SEO, and can help you build a bigger presence across the web to lead potential customers to your website more frequently.
Social Media Consulting
Social networks are a popular part of today’s culture, and can provide so much more than just a way to connect with friends and family. We can help you set up accounts on several social networking websites and teach you the skills necessary to connect with your audience.